Professional Experience

Acting Communications Manager (Nov 2016- present)

MSU Department of Sustainability, East Lansing, MI

  • Oversee and approve social media content (Facebook, Twitter, Instagram)
  • Facilitate department website redesign and maintain web content curation
  • Manage and execute content strategy, content distribution, editorial calendar and social media strategy 
  • Oversee and evaluate communication interns 
  • Lead high-level reporting activities
  • Manage department communications budget, traditional marketing assets and social advertising strategy
  • Align department messaging with university branding  

Communications Coordinator (May 2016- Nov 2016)

MSU Department of Sustainability, East Lansing, MI

  • Oversee Facebook, Twitter and Instagram accounts and approve post content
  • Assist with department strategy development and oversee various supporting communication strategies
  • Develop social media campaigns with interest in student engagement 
  • Generate recommendations for mobile optimization, social media industry changes and marketing trends 
  • Assist communications team in generating online news articles and videos 
  • Develop annual social media planning strategy and annual analytics report 

Communications and Social Media Intern (May 2015-May 2016)

MSU Department of Sustainability, East Lansing, MI

  • Develop strategy for various department programs and campaigns
  • Generate articles for online news page and monthly newsletter 
  • Draft press releases, email campaigns and other technical communication documents 
  • Manage Twitter, Facebook and Instagram accounts 
  • Audit social media and web media analytics in accordance with strategy updates 

Communications Manager (May 2015-May 2016) 

Southside Community Kitchen, Lansing, MI

  • Develop first communication strategy for organization 
  • Implement and design new online semi-annual newsletter 
  • Redesign and standardize all communications, brand standards and logo
  • Design procedures for long-term communication strategy 

 

 

 

EDUCATION

Michigan State University

Bachelor of Arts (May 2016) 

    Professional Writing (GPA 3.79)

 Minor: Environmental & Sustainability Studies 

 

 

SKILLS

-Adobe Creative Suite

-Basic HTML/CSS

-Teamwork/ Basecamp/ Trello

-Mailchimp

-Hootsuite/ Sprinklr 

-Google Forms

-AP, MLA and Chicago Style

-Twitter/ Facebook/ Instagram Analytics 

-Google Analytics

 

 

LEADERSHIP

Nominee for Michigan State University

Student Employee of the Year

(2016) 

National Society of Leadership and Success

(Auguest 2015-present)